3 Important Characteristics of a Website (and How to Get Them Right) (watch video)
Appearance, functionality, and what is beneath the hood. If your website does all three of those things well, you probably have a great website. If your website only does one or two of those things well, then you may not be getting the full potential out of your...
Good SEO: It Might Not be as Important for Your Website as You Think
SEO and SERP are two hot words these days that anyone with a website wants to have. However, there are many cases when home stagers really don’t need to have good SEO or good placement on the SERP. It’s true! First, let’s define SEO and SERP: SERP...Presentation to BIRC
The Boston Chapter of IAHSP (BIRC) holds a meeting each month for their members. This month’s meeting on November 16, 2017 was held at Churchill Living in Medford, MA. Churchill Living was a gracious host. BIRC invited me to present to their members at this...
Invoicing and Accounting Made Easy for Home Stagers (with video)
Being a home stager is fun and exciting work. You get to be creative, get to work with a lot of great people, and get the satisfaction of knowing that your skills and hard work helped someone during the stressful process of selling their home. Then that fun...
Home Stager Website Templates, the Good and the Bad
Home stagers have so many options to get a website these days. A common option is to use a website template to build their own website. Is using a template right for you and your home staging business? We will discuss the good and the bad of templates for home...
How Much Does a Home Stager Website Cost?
Home stagers have a plethora of expenses for their business. Although the importance of a website is obvious, the fact is that a website is another business expense. So how much is this extra expense going to be? And is the expense of a website really worth it? The...
Review of the GoDaddy Website Builder for Home Stagers
Most people know GoDaddy as the place to buy a domain name for their website. GoDaddy is where many people start when they want a website. GoDaddy also offers a complete online package for people and businesses. They have a website builder called GoCentral. They...
The One Thing that can Really Harm Your Website Google Ranking
There is one thing that your home staging website may have right now that Google and other search engines don’t like. Having it on your website will get it penalized, damaging your website’s SEO. Some people don’t even realize they have it! What is...
5 Reasons Home Stagers Need to Blog
If you are a home stager with a website, you have probably heard that you need to have a blog. It’s technically not a necessity to have a blog, as most home stagers don’t blog, but blogging can be a game changer for your website and your business. For...